- Title
- I am ugly, but I am tender: The dominance of moral character and warmth
- Creators
- W. Joseph Chang - University of Massachusetts Dartmouth, Department of Management and Marketing
- Contributors
- J Huh (Editor)
- Publication Details
- p.154
- Conference
- AAA Global Conference - 2017 (Tokyo, Japan)
- Publisher
- American Academy of Advertising
- Academic Unit
- Department of Management and Marketing
- Language
- English
- Resource Type
- Conference proceeding
- Record Identifier
- 9914523396401301
Conference proceeding
I am ugly, but I am tender: The dominance of moral character and warmth
p.154
AAA Global Conference - 2017 (Tokyo, Japan)
2017
Related links
Metrics
1 Record Views